Business

We are Aroma

Our
Business

With over 60 years of experience and expertise in the coffee business, Aroma Group has developed into a leading provider of roasted and ground coffee as well as a distributor of other beverages. Our business focuses on the whole production process right from the beginning until the very end that our products are finally consumed by our customers. The company has long been recognized for its high standard of service and quality products that are provided to leading hotels, restaurants, supermarkets, convenience stores, and bakeries. We have now introduced our products to the market through more than 2,000 distributors 7,000 retailers and 30 Aroma Shops, with more openings planned in the near future.

The Business of Aroma Group

The process starts by concentrating on finding the best quality raw materials such as coffee beans, tea leaves, cacao beans and different kinds of fruit for making juices. To achieve high quality assurance, the production line is closely monitored, controlled and supervised. The latest technology is used throughout the processing of the products which is located in a 3,000 sqm. factory. R&D team ensures that the quality of products supplied to the market meets the required high standards of quality as well as certificate from ISO 14001, ISO 22000, FSSC 22000, BRCGS, GMP, Halal and Organic Thailand.
Aroma Group provides a comprehensive range of imported espresso machines, grinders, and parts from leading international brands such as Victoria Arduino, Faema, Wega, Expobar, XLVI, Mazzer, and Hario. As part of our after sales service, we have 80 experienced technicians based at 30 service centers throughout Thailand using the latest advanced technology to provide any support or after sales care.
Aroma Shop is a one stop service for coffee business, providing expertise advice on products and after service care. We have “Train the Trainer” program, to ensure that all the trainers meet our excellent service standard. Currently, Aroma has 30 retail branches around major cities nationwide.
• ChaoDoi Coffee offers reasonably priced with a unique strong taste coffee. There is a network of more than 200 recognizable outlets nationwide and also expand to Cambodia. ChaoDoi Coffee intends to encourage business associates to truly benefit from the franchise purchase. Without marketing fees charge to investors. Moreover, ChaoDoi Coffee expands the business line to Bubble Tea, under the brand “ChaoDoi Bubble Tea” to target an alternative market to coffee drinkers. Its uniqueness is the use of espresso machine brewing fresh tea in every order. With the catchy slogan of “Freshly brewed for your good health”.

• 94 Coffee a Thai premium coffee shop. We started from using genuine Thai coffee beans, researching and developing recipes to cater to local taste buds, right down to sourcing high quality products to sell in our coffee shops.

With more than 10 years’ experience as a training institute, ACA has developed around 3,000 quality barista a year to the industry. Students not only receive a certificate, but also valuable experience and knowledge that can be applied to their business afterwards. There are many courses to suit the needs of students such as Basic Barista, Café Management, Latte Art, Brewing, etc.

Subsidiaries of Aroma Group

With a wide vision to be a leader in the food and beverage industry, Aroma Group has expanded all 5 affiliated companies to meet the needs of consumers. Each company is specialized and characterized by excellence in the following ways:

02

K.V.N. Import Export (1991) Co., Ltd

A manufacturer and distributor of roasted and ground coffee, tea, cocoa, fruit tea, juice, and other drinks under the brand “Aroma”. Aroma Coffee Academy and ChaoDoi Coffee also under this company.

02

Lion 3-Star Co., Ltd.

Lion 3-Star focuses on importing coffee machines, equipment and spare parts of leading international brands. The company also partners with local dealers to ensure that the supply chain of coffee and accessories are well maintained.

03

Ultimate Beverage Products Co., Ltd

The company runs 94 Coffee, a premium coffee shop. In addition, the company also has a catering business.

04

Food Gallery Limited.

Food Gallery is an importer and distributor of selected premium food, beverages, fruits, vegetables and bakery items from around the world.

Aroma Group

With high quality products and services that meet every need, Aroma Group has experience, sincerity, vision and modern concepts of management to be success. For over 60 years, we have gained trust from partners and customers and being fully committed to become Thailand’s leading coffee business. We therefore keep developing and improving our products and services, as well as present new products to our customers, suppliers and consumers in Thailand.